redalyc.org
logo de institución
Biblioteca Universitaria
Revista Activa *
ISSN: 0187-750X
Semestral
Ciencias de la Información
Universidad Nacional Autónoma de México
México



Normas para autores

Página de la revista
Sitio web de la institución editora


Contacto
Redalyc 3.0 versión beta.
La versión estable de Redalyc 3.0 se libera en febrero de 2017. En la actualidad, se muestran los resultados de la marcación de artículos científicos mediante la herramienta gratuita Marcalyc, liberada en su primera versión el 1ro de septiembre de 2016 y que está pensada como un elemento central en la construcción y consolidación de un modelo de AA sustentable para Iberoamérica.
en: The purpose of this study is to reflect on some ideas and exchange experiences in the implementation ofmarketing in libraries and their contribution in the quaternary sector in order to seek innovation in theinformation services that they offer. To achieve this objective we present the use of marketing in libraries inthe light of technological and social changes and the challenges that librarians and information professionalsmust face to innovate and understand the business, the market and users of the information servicesthat libraries provide, taking into account the management of information regarding user satisfaction.>>>
Sueli Angelica do Amaral
Crea tu propia página
en: Knowing the scientific production of researchers from unam is of high priority in the Coordination of ScientificResearch. To this end the General Directory for Libraries at unam conducted an investigation on 1 614 scientificresearchers to know their production, by searching Scopus and Web of Science data bases. The problem is analyzed inthe retrieval of information when searching by the name of researchers, a situation that gave rise to the creation of thePaper Index - Coordination of Scientific Research unam (cic). cic contains bibliographic references and full texts ofthe scientific production of researchers from the Coordination of Scientific Research and the standardization (authoritycontrol) of the names of each of the researchers and institutions they are affiliated to.>>>
Carlos Benigno García López
Crea tu propia página
Jorge Mejía Ruíz
Crea tu propia página
Jovv Valdespino Vázquez
Crea tu propia página
Gabriel Cabrera Heredia
Crea tu propia página
Crescencio Juárez Flores
Crea tu propia página
Elsa Guzmán Rodríguez
Crea tu propia página
Omar Hernández Pérez
Crea tu propia página
en: In this paper a general exploration of key technologies that are relevant for university libraries is made, aswell as the evolution and adaptation that have been done so far. This in order to understand the tools anddefine the services that may be useful to users through mobile platforms, and, at the same time, providingan overview of the entrance of the mobile applications in the library environment.>>>
Bardo Javier García Martínez
Crea tu propia página
en: On the 40th anniversary of the clase database (Latin American Citations in Social Sciences and Humanities),the article presents the most relevant data on its background, contents, collection of Latin Americanjournals specialized in Social Sciences and Humanities, as well as the main services offered. Additionally,the evolution and outlook of clase are outlined.>>>
Felipe Rafael Reyna Espinosa
Crea tu propia página
en: This is a descriptive essay that aims to list which prominent philosophers of Western thought had a closenesswith library activities in period from the 4th century b.c. to the 18th century a.d. The approach to thissubject and the corresponding methodology were detonated by the series “The Adventure of Thought”, ledby Fernando Savater. From this, we proceeded to search the biographies of librarian philosophers. The resultsof the research about the thinkers who had an interest in libraries are Aristotle, Andronicus of Rhodes,Leibniz, Hume and Kant. The general conclusion is that there were, indeed, philosophers in the reportingperiod that were related to libraries, both in the management of the same, and in the document analysisand intellectual production.>>>
Celso Martínez Musiño
Crea tu propia página
Oscar Maya Corzo
Crea tu propia página
en: The aim of this paper is to present the experience in the redesign of a public library in the municipality ofRío Colorado (Argentina). The main challenge is to develop a solution that requires minimal investment.The working methodology is based on primary data collection through interviews with staff and serviceusers; analysis of documents to obtain secondary data and direct observation. The main problem is identifiedas the conception based on the librarian, the library materials and operations, away from a paradigmcentered on the needs of users. New processes that leverage the technological support of a free platform forlibrary management are designed. The proposal improves the efficiency and effectiveness to increase usersatisfaction. The paper illustrates the typical drawbacks of public libraries with limited resources and theproposed solution can be easily adapted to similar organizations.>>>
Flavia Rodríguez Isla
Crea tu propia página
Estela Morales Campos
Crea tu propia página
en: In this paper the history of the “Dr. Rubén Bonifaz Nuño” Library of the Philological Research Institute is addressed.Its mission, vision, objectives, organization, work policies, collections and archives are described. In addition, tomake the importance of its collection known and point out both its services and information and communicationtechnologies that are available in the library.All these factors are decisive in fulfilling the main function of the Library: to systematize its bibliographic and digital informationand to support the research activities of the Institute. For this, it is necessary to carry out tasks such as the acquisition, preservation,organization and dissemination of specialized information held in its collection, which is one of the most extensive indisciplines related to philology, such as: Greek, Latin, Spanish and Native American literature, linguistics, phonetics, grammar,culture, semiotics and poetry, among others. The Library is representative in this field in our country and in Latin America.>>>
Claudia del Carmen Perches Galván
Crea tu propia página
María de los Ángeles Ciprés Oliva
Crea tu propia página
Magdalena Miranda Díaz
Crea tu propia página
Norma Angélica Quezada Rojas
Crea tu propia página
Reyna Carolina González García
Crea tu propia página
Arturo Hernández Aparicio
Crea tu propia página
Alma Silvia
Universidad Nacional Autónoma de México
México
uaem-pie
Sistema de Información Científica Redalyc
Red de Revistas Científicas de América Latina y el Caribe, España y Portugal
Universidad Autónoma del Estado de México
Versión 3.0 beta | 2016
redalyc@redalyc.org
Pie piepag
Versión normal |Versión básica